Tuesday, October 13, 2009

Apple's iFrame Announced

Apple has announced something called iFrame in a Knowledge Base article.

What's iFrame?

The iFrame Video format is designed by Apple to speed up importing and editing by keeping the content in its native recorded format while editing. Based on industry standard technologies such as H.264 and AAC audio, iFrame produces small file sizes and simplifies the process of working with Video recorded with your camera.

So it's essentially:


iMovie 8.0.5 suports it. And only two camcorders. No word on when FCP will support it.

9to5mac.com has a representational image comparing frame sizes here. Their brief article is here.

Appleinsider has a more in-depth article here.


Jon said...

So is this essentially a version of H.264 where every frame is an i-frame and they've somehow managed to optimize them to take up less space/bandwidth?

Walker Ferox said...

Possibly. I'm very curious to get some footage to play around with. I have a feeling that I'll be seeing a lot of this file type in the future from clients who "went and shot some footage" for a project.